Posts Tagged ‘preferred staging’

Washington DC Realtor Home Preparation Guide

January 20, 2009

Preferred Staging is offering its agent partners and friends in the Washington DC area an opportunity to co-brand a unique home preparation guide. This easy to read guide will become a centerpiece of your farming activities and listing presentations. Differentiate yourself from other agents by including a custom home preparation guide, specifically developed for today’s market.

 

Take a look at the guide and let us know if you would like to your own version to distribute to your clients and prospects. There is no charge or obligation – the guide is Preferred Staging’s way of helping you set yourself apart, just as our staging projects set homes apart from the competition.

 

All the Best,

 

Monica

703.851.2690

Preferred Staging

the art of home preparation

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Lovely Alexandria, Virginia Townhouse

January 5, 2009

We just finished staging this awesome townhouse in Old Town Alexandria, Virginia. I will post the before and afters tomorrow, but we just finished editing the video, so I thought I would get that up right away.

This home already has some interest, with one offer on the table, just days after staging.

All the Best,
Monica
703.851.2690
www.preferredstaging.com

Lighting the Way to Your Home Sale (Holiday Home Staging, Part 4)

November 21, 2008

OK, so now we move to the topic of holiday lighting. If you have just joined us, this is Part 4 in a series of holiday decoration articles specifically written for homes for sale in the Washington DC, Northern Virginia and suburban Maryland markets. If you live here, you’ve come to the right place. If you don’t, well, you are welcome too!

 

You can review previous topics here:

Part 1: Keeping the Holidays While Your Home is on the Market

Part 2: Wreaths Around Washington DC

Part 3: To Lawn Art or Not Lawn Art

 

This is Part 4: Lighting the Way to Your Home Sale (cute, huh!).

 

OK, so we have created a focal point to the home with an attractive seasonal (rather than holiday) wreath hanging on the front door. During the day, that is all I recommend. Any other visible decorations serve as a distraction. At night, however, we need something more.

 

When your home is for sale, the lighting I recommend is a spot or flood light illuminating the home. Look at it this way, it gets dark around 6pm during the short days of winter. If a buyer wants to drive by a home after they get off of work, or better, they are testing the commute to your home (that’s a great buying sign!), you want the buyer to be able to see the home! If all they can see is a dark shadow sitting back from the road, what type of impression will that leave?

 

Sure there are exceptions to this recommendation…if you live where a spot light will annoy your neighbors, or the home is well illuminated with street lighting and a spotlight would be washed out you may want to go another route…tomorrow, we discuss tasteful holiday lights.

 

All the Best,

 

Monica Murphy

703.851.2690

www.preferredstaging.com

the art of home preparation